Your colleagues in the newsCheck out the top-reaching stories of academic impact in traditional media. Metrics draw from English-language print, broadcast and online global media outlets. | Top stories (April 18-24) |
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Brett Gordon discusses campaign ad strategies as the 2024 U.S. presidential campaign period is poised to become the longest in history, with massive spending on ads aiming to sway a fraction of voters amidst high stakes and two well-known candidates. Gordon was cited in 184 stories for a reach of 16.1 million. Top outlets include National Public Radio.
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Brett Neveu reviews the cultural references and significance of pop culture elements in the “Fallout” video game. Neveu was cited in eight stories for a reach of 10.4 million. Top outlets include Yahoo News and the Chicago Tribune.
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Stephanie Edgerly discusses the influence of cable news on viewers' ideologies as Fox News and MSNBC provided contrasting coverage of the start of Donald Trump's hush money trial, showcasing America's media polarization. Edgerly was cited in 76 stories for a reach of 9.1 million. Top outlets include Reuters and U.S. News & World Report.
*To allow time for data processing and validation, the reporting period for top stories and quantitative media metrics runs Thursday-Wednesday. |  |
| In the Spotlight | Read in-depth coverage of Northwestern work and research. |  From USA Today School of Communication’s Sulafa Zidani explores the appeal of TikTok as the social media app faces a potential nationwide ban, due to national security concerns. President Joe Biden signed legislation that pressures the app’s parent company, ByteDance, to sell its U.S. operations within a year or risk prohibition from the U.S. marketplace. |  From The New York Times Harvey Weinstein's sex crimes conviction was overturned due to unfair trial conditions, sparking discussions about witness testimony in sexual misconduct cases. Northwestern Law’s Deborah Tuerkheimer underscored the importance of #MeToo in showcasing multiple accusers' testimonies. However, Tuerkheimer notes that strict witness rules can exclude critical evidence in sexual offense cases, creating a courtroom akin to an alternate reality. |  From U.S. News & World Report A new study led by Feinberg’s Dr. Amy Paller finds that children with common skin conditions like acne and eczema often face stigma and bullying at school, impacting their mental health and self-confidence. Paller's team used standard psychological scores measuring stigma, depression, anxiety and poor peer relationships among the children involved in the study. |
| NU Voices | Read perspectives from Northwestern faculty in national media. |  From Daniel Immerwahr, The Guardian “And yet, humans are not Earth’s chief occupants. Trees are. There are three trillion of them, with a collective biomass thousands of times that of humanity. But although they are the preponderant beings on Earth – outnumbering us by nearly 400 to one – they’re easy to miss,” Weinberg’s Daniel Immerwahr writes in The Guardian. |
| About | This weekly newsletter serves as a resource for faculty and communications staff, sharing news opportunities and highlighting faculty and University successes in traditional media. It also provides communications tools such as media training resources and announcements about upcoming sessions.
By providing these resources, we hope to help faculty show their expertise to a national and international audience as well as recognize those who are making an impact.
We welcome your feedback on this and all of our communications tools. You can reach us any time at media@northwestern.edu.
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